Course Details

MSc Digital Marketing

The Digital Marketing MSc at Middlesex University London is designed to equip students with the essential skills to thrive in a rapidly evolving digital landscape. This programme is ideal for those at

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Start Date

Contact for Details

Duration

1 year

Campus

London

Tuition Fee

£14,400 per year (UK home)

Study Mode

Full-time

Fee information

Full-time UK students: £14,400. Part-time UK students: £96 per credit and £48 per dissertation credit. A placement fee of £3,000 per year applies for the professional experience pathway. The university reserves the right to increase postgraduate tuition fees in line with changes to legislation, regulation and any government guidance or decisions. The tuition fees for part-time UK study are subject to annual review and the institution reserves the right to increase the fees each academic year by no more than the level of inflation. Applicants should check the institution website for the latest fee information.

Structure

Course Structure

Compulsory

Practitioner Perspectives: Branding in Action
Consumer Psychology and Decision Making
Omnichannel Marketing Strategy
Digital Campaigns and Analytics
Customer Experience Strategy & UX Design
ECommerce Growth Marketing and Automation
Digital Creativity & Innovation Lab
Entrepreneurship in the Digital Sector
Capstone Research Project

Requirements

Entry Requirements

Learn about our mission to make higher education accessible and empowering for every

Academic Requirements

Second-class honours degree 2:2 in any discipline. Professional qualification of an equivalent standard. Equivalent of a 2:2 degree from a recognised overseas institution. Extensive marketing experience may be considered in lieu of formal qualifications.

English Language Requirements

IELTS: IELTS 6.5 (with minimum 6.0 in all components). GCSE: Grade C GCSE or equivalent. Visit the English language requirements page for a full list of accepted tests.

FAQs

Frequently Asked Questions

What career options are available for me after completing Digital Marketing MSc from Middlesex University London?

Graduates are equipped for roles such as Digital Marketing, Digital Analytics, Entrepreneurship, Content Marketing, Social Media Executive, and Paid Media Executive. Nova Pathways can assist you in exploring how these roles align with your career aspirations.

Can I study part-time at Middlesex University London?

Yes, this course is offered on a part-time basis over 2 years. Please contact us if you would like support in understanding the application process for part-time study.

What kind of student support will I get from Middlesex University London?

Students have access to a strong support network, including one-to-one and group sessions for personal learning and academic support, library and IT services, financial advice, and wellbeing support. We are here to help you navigate these services.

Does Middlesex University London provide employability services?

Yes, the Careers and Futures service provides tailored guidance, one-to-one advice, and 24/7 online support. They also offer lifetime career support for alumni. We can help you connect with these resources.

Does Middlesex University London offer placements and/or internships?

Yes, the course offers an optional 12-month professional placement. The Careers and Futures service provides support in securing these opportunities. Let us know if you need guidance on placement preparation.

Does Middlesex University London offer scholarships?

Yes, scholarships include the Alumni Postgraduate Award, Chevening Scholarship, European Academic Awards, and Regional or International Merit Awards. We can help you identify which scholarships you may be eligible for.

What makes this course different from similar courses?

This course features a unique practitioner-focused residential programme, accreditation by the CIM, and free access to industry-standard tools like HubSpot and Google Analytics. We can help you understand how these features benefit your professional development.

Will this course help me build practical skills?

The programme is practice-based with hands-on application, including real-world projects and the use of industry tools. We can help you prepare for this practical learning environment.

What will my learning experience look like?

Teaching is delivered through a blend of online and face-to-face approaches, including workshops, lectures, and seminars. Assessments are authentic and project-based, replicating industry tasks. We can help you understand what to expect from this delivery style.

What should I know before applying for this course?

You should ensure you meet the 2:2 degree requirement or have relevant experience, and satisfy the English language criteria. Applications are made directly to the university. Nova Pathways is happy to guide you through the application requirements.

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MSc Digital Marketing | ZSOS