Course Details

MA Marketing

This Master's degree is designed for those looking to develop their knowledge of the theory and practice of marketing and its application in the fast-changing business environment. Delivered in London, the home

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Start Date

January 2027

Duration

1 year

Campus

London

Tuition Fee

£13,000 per year (UK home)

Study Mode

Full-time, Part-time

Fee information

The tuition fee for UK home students is £13,000 per year for full-time study. For part-time study, the fee is £1,450 per 20-credit module. The university reserves the right to increase the tuition fees in line with changes to legislation, regulation and any government guidance or decisions. More information on the latest fee can be found on the institution website.

Structure

Course Structure

Year 1

Digital Marketing and Social media
20 credits
Marketing Research in Practice
20 credits
Public Relations Strategy & Planning
20 credits
Retail Design, Buying and Merchandising
20 credits
Strategic Marketing Management
20 credits
Understanding Consumer Behaviour
20 credits
Business Consultancy Project-portfolio assessment
60 credits
Dissertation
60 credits

Requirements

Entry Requirements

Learn about our mission to make higher education accessible and empowering for every

Academic Requirements

A minimum of 2:2 (or equivalent) in any subject discipline. Mathematics GCSE at grade C (grade 4 from 2017) or above (equivalent).

English Language Requirements

GCSE: Grade C (grade 4 from 2017) or above (equivalent). Standard English language requirements apply for postgraduate study.

FAQs

Frequently Asked Questions

What career options are available for me after completing Marketing from London Metropolitan University?

The course prepares students for various roles in marketing in the UK and overseas, equipping them with industry-standard skills and strategic knowledge.

How is this course assessed?

Assessment methods include unseen written exams, presentations, reports, and a dissertation.

Does London Metropolitan University provide employability services?

The institution provides comprehensive support to help students build their knowledge and confidence to facilitate employability.

Does London Metropolitan University offer placements and/or internships?

The course focuses on real-world business issues and consultancy projects, providing practical experience that supports employment.

What makes Marketing at London Metropolitan University different from similar courses?

This course is developed in conjunction with industry and professional bodies and is accredited by the Chartered Institute of Marketing (CIM), offering potential for dual awards.

Will Marketing help build practical skills?

Yes, the course emphasises the application of theoretical concepts to practical, real-world marketing challenges, fostering cognitive and transferable skills.

What will the learning experience look like on Marketing at London Metropolitan University?

Students engage in a fluid, dynamic learning environment with module leaders who combine textual knowledge with practical, real-world case studies.

What should a prospective student know before applying to Marketing at London Metropolitan University?

Prospective students should note that the course requires a 2:2 undergraduate degree or equivalent, a detailed personal statement, and proof of English language proficiency.

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