Course Details

BA (Hons) Fashion Marketing and Journalism (including foundation year)

This four-year degree course is designed for students who are passionate about the fashion industry and want to develop a unique, complementary skill set in both marketing and journalism. The programme includes

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Start Date

January 2027

Duration

4 years

Campus

London

Tuition Fee

£9,790 per year (UK home)

Study Mode

Full-time, Part-time

Fee information

Tuition fees for UK home students are £5,760 for the Foundation Year. Tuition fees for subsequent years may be subject to inflationary increases by the UK government. The university reserves the right to increase the tuition fees in line with changes to legislation, regulation and any government guidance or decisions. More information on the latest fee can be found on the institution website.

Structure

Course Structure

Foundation Year

Making News for TV
15 credits
Media Contexts
15 credits
Pop, Pulp and Politics
15 credits
Studio Craft: Filmmaking
15 credits
Studio Craft: InDesign and Photoshop
15 credits
Studio Craft: Music Video Production
15 credits
Studio Craft: Sound and Music Production
15 credits
Writing for Media
15 credits

Year 1

Audio and Video Techniques
15 credits
History of Journalism in Context
15 credits
Introduction to Fashion Journalism and Communications
15 credits
Journalism: Perspectives and Ideas
15 credits
Mobile Journalism: Fashion Features
15 credits
Practice of Marketing
15 credits
Principles of Marketing
15 credits
Reporting: News and Features
15 credits

Year 2

Fashion Journalism: Collaborative Project
15 credits
Journalism: Public Interest and Power
15 credits
Media Law and Ethics
15 credits
Newsroom Production: Employability
15 credits
Newsroom Production: Holloway Express
15 credits
Journalism Industry Experience
15 credits
Learning through Work
15 credits
Digital Project Management
15 credits
Documentary Photography
15 credits
Graphical Communications
15 credits
Online Fashion Retailing
15 credits
Podcast Production and Sonic Branding
15 credits
Popular Music: History and Culture
15 credits
Styling and Journalism
15 credits
Writing Short Films: Introduction to Screenwriting
15 credits

Year 3

Advanced Broadcast Journalism: Audio
15 credits
Advanced Broadcast Journalism: Video
15 credits
Creating Packages
15 credits
Magazine Branding
15 credits
Consultancy Project
15 credits
Creative Practice Dissertation Project
15 credits
Creative Research Dissertation Project
15 credits
Arts, Culture and Lifestyle Journalism
15 credits
Audio Plug-in Coding
15 credits
Digital Video Post Production
15 credits
Documentary Filmmaking
15 credits
Fashion Writing and Reporting
15 credits
Film and TV: Industry and Politics
15 credits
Media Industry Careers
15 credits
Media for Change
15 credits

Requirements

Entry Requirements

Learn about our mission to make higher education accessible and empowering for every

Academic Requirements

At least one A level (or a minimum of 32 UCAS points from an equivalent Level 3 qualification, eg BTEC Subsidiary/National/BTEC Extended Diploma).

English Language Requirements

GCSE: Grade C/4 or above (or equivalent, eg Functional Skills at Level 2).

FAQs

Frequently Asked Questions

What career options are available for me after completing Fashion Marketing and Journalism from London Metropolitan University?

This course opens doors to a wide range of careers in the fashion industry, including roles in magazines, marketing and PR agencies, arts institutions, and fashion labels. Graduates have gone on to work as fashion copywriters, multimedia journalists, content programmers, and more.

How is this course assessed?

Performance is assessed through a variety of methods, including essays, exams, reports, and portfolio work.

Does London Metropolitan University provide employability services?

The institution provides dedicated career services to support students in securing work placements and preparing for future employment.

Does London Metropolitan University offer placements and/or internships?

Yes, the course includes a work placement module where you will develop practical experience and industry contacts to help you get a head-start in your career.

What makes Fashion Marketing and Journalism at London Metropolitan University different from similar courses?

This course is unique because it combines fashion marketing and journalism, a combination that helps graduates stand out in the competitive fashion industry job market.

Will Fashion Marketing and Journalism help build practical skills?

Yes, the course is highly practical. You will learn to write compelling academic essays, analyse and present marketing strategies, curate fashion blogs, and produce multimedia content.

What will the learning experience look like on Fashion Marketing and Journalism at London Metropolitan University?

You will learn through a combination of lectures, research, coursework, and practical studio-based sessions, working in teams to produce real-world content like the Holloway Express.

What should a prospective student know before applying to Fashion Marketing and Journalism at London Metropolitan University?

Prospective students should know that this is a four-year degree with an integrated foundation year, designed to build your academic skills and confidence before you progress to the subsequent three years of study.

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BA (Hons) Fashion Marketing and Journalism (including foundation year) | ZSOS